How to Find Your Personal Style (And Own It)

Embrace Confidence, Creativity, and Authenticity in Fashion

Finding your personal style can feel like an overwhelming task — especially with the constant flow of fashion trends and the pressure to "fit in." However, personal style is about much more than simply wearing what's on-trend or what's expected of you. It's about expressing who you are, what makes you feel confident, and showcasing your individuality through your clothing.

In this blog, we’ll explore how you can discover your personal style and, more importantly, how to own it. Whether you're just starting to build your wardrobe or you're ready to evolve your current style, these steps will help you get there.

What Is Personal Style?

Personal style is the way you express your individuality and personality through the clothes you wear. It's not about following every fashion trend; it’s about finding what works for you. Whether you lean towards classic minimalism, bohemian vibes, or bold, experimental outfits, your personal style should feel authentic and comfortable.

It's a reflection of how you want to be seen in the world — and more importantly, how you feel in the clothes you wear. When you’re comfortable in your clothes, it shines through in your confidence and your ability to own your look.

Step 1: Reflect on Your Lifestyle and Values

Before you can build a wardrobe that speaks to your style, it’s essential to take a moment to reflect on your lifestyle and values. Your clothes should serve you — not the other way around.

Consider the following questions:

• What is your daily life like? Are you working in a formal office environment, running after kids, or living a more laid-back lifestyle?
  
  
• What activities fill your days? Do you prioritize comfort, functionality, or aesthetics?
  
  
• What values are important to you? Do you prefer sustainable fashion? Are you drawn to supporting small businesses or wearing statement pieces that tell a story?
  

Your lifestyle directly influences your personal style. For example, if you're someone who loves to travel, versatile pieces that can transition from day to night might be crucial to your wardrobe. If you're passionate about sustainability, you may opt for eco-friendly brands and fabrics.

Step 2: Identify Style Icons or Inspirations

Finding someone whose style resonates with you can be a powerful tool in discovering your own. Look for people whose fashion choices you admire — these could be celebrities, influencers, or even someone you know personally. Pay attention to what elements of their wardrobe stand out to you.

Some questions to guide you:

• Who do you find yourself gravitating towards for fashion inspiration?
  
  
• What specific outfits or looks do you love? Is it their color choices, silhouette, or accessories?
  
  
• What about their style makes them stand out? Is it their confidence, the mix of high and low fashion, or the way they effortlessly pull off certain looks?
  

This exercise is not about copying someone's style but rather using their aesthetic as a springboard to define your own. You might love the eclectic vibe of an influencer, the minimalist edge of a fashion icon, or the professional elegance of a coworker — let these inspirations help you shape your vision.

Step 3: Experiment and Try New Things

A big part of discovering your personal style involves experimentation. While it's easy to stick with what's familiar or comfortable, sometimes stepping out of your comfort zone can lead to a breakthrough. Trying new styles, colors, or silhouettes that you might not typically gravitate toward can be a game-changer in terms of self-expression.

Try:

• Playing with new textures, such as incorporating leather, silk, or knit fabrics.
  
  
• Experimenting with patterns like animal print, checks, or florals if you usually stick to solids.
  
  
• Mixing styles — for example, pairing streetwear with formal pieces or mixing boho with edgy accents.
  
  
• Incorporating bold accessories, like statement jewelry, hats, or scarves, to elevate simple outfits.
  

Remember, fashion is about creativity, and the more you experiment, the more you’ll learn what feels like “you.”

Step 4: Curate a Wardrobe that Tells Your Story

As you begin to understand what works for you, the next step is to curate a wardrobe that reflects your personality. Think of your closet as a collection of pieces that tell the story of who you are — your interests, your aspirations, and your daily life.

Curating a wardrobe involves:

• Investing in timeless basics that form the foundation of your style (e.g., a great pair of jeans, a tailored blazer, a little black dress).
  
  
• Adding statement pieces that give your look a unique edge (e.g., a bold-colored jacket, oversized sunglasses, or graphic tees).
  
  
• Focusing on versatility. Choose items that you can mix and match to create different looks. This not only saves money but also helps you maintain a sustainable wardrobe.
  

You don’t need a massive closet to have a personal style — just a few key pieces that make you feel like your best self.

Step 5: Pay Attention to Fit and Comfort

No matter how stylish a piece of clothing is, if it doesn’t fit properly, it won’t work for your personal style. Well-fitted clothing — that flatters your body shape and feels comfortable — is essential for confidence.

Tips for fit and comfort:

• Tailoring is your friend. Even small alterations can take an outfit from good to great. A well-fitted blazer or a hemmed pair of pants can make all the difference.
  
  
• Prioritize comfort. The more comfortable you feel, the more confident you’ll look. Choose fabrics and cuts that allow freedom of movement and that you can wear all day.
  
  
• Fit over trend. Don’t buy something just because it's trendy if it doesn’t fit well or feel right for you. Personal style is about comfort and confidence, not just following fleeting trends.

Step 6: Own Your Look with Confidence

The most important part of personal style is confidence. You can wear the most expensive clothes or the trendiest items, but if you don’t wear them with confidence, your style won’t shine.

To truly own your style:

• Walk with your head held high. Confidence comes from within, and it’s reflected in how you carry yourself.
  
  
• Don’t compare yourself to others. Your style is uniquely yours — embrace it without feeling the need to measure up to anyone else.
  
  
• Make style a reflection of your mood and personality. Allow your wardrobe to adapt to your moods or events, whether you’re feeling bold, relaxed, or elegant.
  

When you wear your clothes with pride, it’s clear that you’ve mastered the art of personal style.

Final Thoughts: Style Is a Journey, Not a Destination

Finding your personal style is a journey, not something that happens overnight. It’s about trial and error, understanding what works for your body, your lifestyle, and your personality. The beauty of personal style is that it’s ever-evolving — it changes with your age, experiences, and even the seasons.

Take it one step at a time, trust the process, and most importantly, have fun with it! Your personal style is a way to express your unique self to the world — so wear it proudly.

Ready to start building your personal style? Begin by evaluating your lifestyle and experimenting with pieces that resonate with you. And remember: style is all about confidence, so own it with pride!